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Kids love to play pretend, and makeup sets are often at the top of their wish list--especially for little ones who want to imitate mom, explore colors, or play dress-up with friends. But many parents ask the same important question before purchasing:
Are kids makeup sets safe?
The answer is--they can be, as long as you choose wisely.
In this blog, we'll explore the key things every parent should know before buying a kids makeup set, how to identify safe kids makeup, and why ZHORYA toys are a trusted choice for imaginative, worry-free play.
While makeup play can boost creativity, self-expression, and social development, not all kids' makeup is made with children in mind. Unfortunately, the market includes many low-quality products that may contain toxic ingredients or lack proper safety testing.
Here are some common risks to watch out for:
Some cheap makeup sets may contain lead, parabens, phthalates, or artificial dyes that can irritate sensitive skin or cause allergic reactions.
Products without proper testing or certification may not meet safety standards. Always look for sets labeled non-toxic, dermatologist-tested, or EN71/ASTM compliant.
Makeup containers with small lids, beads, or detachable pieces can pose choking hazards—especially for kids under 3.
Some sets include actual makeup with strong pigments or fragrances, while others are purely for pretend play. Understanding the difference matters for both safety and expectations.
When shopping for a makeup toy, keep these parent-approved criteria in mind:
Look for makeup labeled non-toxic, water-based, hypoallergenic, and easily washable. These are safer for skin contact and easier for cleanup.
For toddlers and preschoolers, pretend makeup sets--with no actual pigment--are ideal. They encourage imaginative play without any mess or skin risk.
Trust brands that follow international toy safety standards such as EN71, ASTM F963, or equivalent. If the product doesn't show clear safety info, it’s best to skip it.
Honest feedback from other parents can reveal hidden issues like skin irritation, fragile packaging, or unexpected mess.
At ZHORYA, we understand that every parent wants their child to have fun—without compromising on safety. That's why our makeup and beauty-themed toys are designed for pretend play, made with child-safe materials, and built with care.
Here's what makes ZHORYA toys stand out:
ZHORYA products are made from safe plastics and water-based colors that are gentle on skin and worry-free for parents.
Our makeup sets are perfect for creative storytelling, dressing up, and character play, encouraging children to explore without real makeup exposure.
ZHORYA makeup toys focus on buttons, brushes, pretend palettes, and cases that simulate the beauty experience—without real pigments or risk.
Whether it's for home, sleepovers, or birthdays, our sets are sturdy, portable, and built to handle frequent use.
Want to browse our full pretend play collection? Visit ZHORYA Toys today.
Many experts agree that real makeup isn't necessary (or advisable) for kids under 8, especially for daily use. If older children express interest, it's best to:
Choose kid-friendly, dermatologist-tested products
Avoid eyeshadow, mascara, or strong pigments
Set clear boundaries and make it a fun, occasional experience, not a routine
Until then, pretend play makeup sets offer a healthy and creative alternative.
So--are kids makeup sets safe?
Yes, when chosen carefully.
Look for non-toxic materials, age-appropriate designs, and trusted brands like ZHORYA that prioritize your child's well-being as much as their imagination. Makeup play should be fun, expressive, and 100% safe--and that starts with what you put in their hands.
Ready to find a makeup toy you can trust?
Explore the safe, stylish, and imaginative pretend play sets at ZHORYA Toys today.